2014 Resolutions

These are my business goals for 2014. You can see my business resolutions for 2013 here. I wrote what my resolution was last year and how I did with them. Since my resolutions are the same this year, I also wrote what I want to do for that resolution this year.

I wanted to get:
- 300 likes on Facebook
- 550 admirers on Etsy
- 20 more mailing list subscribers
- at least 10 sales


These are my stats right now:
- 217 likes on Facebook
- 500 admirers on Etsy
- 48 mailing list subscribers
- 6 sales on Etsy and some more at craft shows


These are the stats I want to get for the upcoming year:

- 400 likes on Facebook
- 10,000 followers on Twitter
- 50 Google + followers
- 600 admirers on Etsy
- 100 mailing list subscribes
- 20 sales





I wanted to do some advertising on other blogs.


I used Passionfruit Ads for a while, but that ended up not working out since they made it paid from now on. I don't make enough money with ads to pay for it. I did some paid advertising, but not as much as I wanted.


This year: I want to continue swapping ads with Adproval each month. I also want to set a monthly budget to buy ads. You can see my advertise page for more info on advertising.





I wanted to continue updating my social media and blog consistently. I wanted to add a new item every week to Etsy.


I did a good job updating my social media and blog. I kind of got out of habit doing Twitter so I am trying to do more with that. I also posted on Facebook a lot more this year. I schedule everything with HootSuite now so it makes it easier to post with social media. I didn't add a new item every week, but I updated a lot of my photos and updated those items.


I want to continue with the goal of adding a new item every week. I have a bunch of items I made a while ago that I might put them up all at once. I also want to continue consistently updating my social media and find new ways to promote my shop.


I wanted to make a website for Move the Needle so it's not just an Etsy shop. The website will have basic info about my shop, an e-commerce section so you can buy straight from my site and links to all the other places you can find me.




I didn't get to finishing my site last year, but I started working on a site through WordPress. It took me a while to figure out how I was going to make the site, but I decided using WordPress was easiest. I ended up buying a new domain this year - movetheneedlepaper.com

I also bought a domain name for annaleehey.com (my name) which I'm going to turn in to a personal site with eBooks, my portfolio and links to my other sites. If you go there now, you can sign up for email updates.


I want to get the Move the Needle and personal site up. I want to promote the websites. I am also thinking of switching this blog to WordPress since I like the way WordPress is set up better than Blogger now. The domain for my blog will stay the same so you'll know when it's updated.


I wanted to do at least one craft show and sell some items in stores.


I did do one craft show last year here. I didn't sell items in stores, but I researched a lot about wholesale. I made a line sheet for my wholesale items and decided which items I want to sell wholesale. I also signed up for Etsy's wholesale site where I'm on the waiting list.

I'm already scheduled for three craft shows next year which I'm excited about. I want to do more shows like one craft show a month so I'm already doing pretty well at that goal.

Even though I researched about wholesale last year and contacted some shops, I didn't get any stores yet so I am going to keep trying with that.


If you have a business, what are your goals for the upcoming year?