Starting a New Listing
To make a new eBay listing, either click here or do a search for the item you're selling and click "Sell one like this".
Choose a good category. You may want to choose two categories for your item to reach more viewers. It costs a little extra to sell in a different category.
There are different opinions on when is the best time to list items. Usually, it is better to end your auction on a Sunday night. People shop the most on Sundays and Mondays. If you do a 7 day auction, your listing will end exactly a week from when you list it. If you don't have time to list items on Sunday, you can schedule them to start at a certain time for $0.10. If you list your items in the middle of the night, no one will see it.
Descriptions
Keep your listings simple and professional and have good photos. Describe items clearly and mention any flaws. Some information to include (if applicable) is:
- condition
- size
- color
- style
- manufacturer’s name
- year of manufacture (if vintage)
- material
- any damage to the item
- that you have stored it in a clean, dry free place
In your descriptions, you can link to an additional page that gives further info about item you’re selling or more photo. However, it's against eBay policies to link to another website where you’re selling/trading merchandise.
Accept returns. You will more likely get positive feedback if you accept returns and you will be able to clear up any problems.
How to Price
Pricing is important on eBay. The standard way to pay and accept payment on eBay is PayPal so make sure you have an account set up. You can also offer other methods of payment though so don't feel like you only have to use PayPal.
Research to see how much your item sells for. Some sellers begin the bidding at the price they paid for the item and additional amount to cover fees to protect investment. Search completed auctions on eBay. You can sort by price at the top of the page. Also look online at other sites, such as Google Shopping and Amazon, to see how your item is selling on other places.
Buy it Now and Fixed Price
The "Buy it Now" feature allows you to set a fixed price. I like to have the "Buy it Now" price for a higher price (about twice as much as the auction price) in case somebody wants to buy the item right away. You can also set a "Fixed Price" which means you will only have a fixed price and not an auction. This is good to do if you want to sell at an exact price or if you have a lot of one item.
eBay and PayPal Fees
Consider eBay and PayPal fees when pricing your item. You can use this online calculator to calculate eBay fees. You can learn about eBay fees here. You can use eBay's official calculator here.
Fees vary depending on how long you list an item for and any extras you have. Insertion cost per item is never more than $4.80. Your first 50 listings are free each month for standard 7 day listings (or 1 day and 3 day listings).You can choose how long your listing will last for. If you have an item listed for 10 days or more, it's costs a fee for each listing.
If you add any eBay listing options, such as making your title bold or putting your item in the Featured Plus category, consider those fees. Extra features are usually only good to use if your item is more expensive than $100. Make sure your shipping price is accurate so you don't have to aside extra money for shipping.
If your item doesn't sell the first time around, relist items if you want to try selling them again so you won't be charged a second insertion fee.
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